Tomato / tomato – UX / UI

A colleague shared this and I’ll just leave it here in case I need it later.

(Quick web search did not turn up a source, but if this is yours and you want it removed or attributed, drop me a line.)

I know this image is controversial (see e.g. Chris Compston on Medium “My response to the ketchup bottle UX vs UI meme”). It is wrong on many levels. As a metaphor, it is slightly off (“UI is a glass ketchup bottle in a vintage design”?). As an analogy, it does not make sense (“UI is to glass ketchup bottle as UX is to a squeeze bottle”?). It ignores that fact that the glass bottle, too, has a UX dimension und that the squeeze bottle may offer an arguably better UX only because it also has a  UI.

BUT because of (not despite) such weaknesses, this image is a great thought starter if you want to discuss why you need to consider UX from the start of your next product development project and why simply bringing in a (UI) designer will not cut it.

The Dirty Dozen Roadmap Roadblocks

A bit redundant here or there (the things we won’t do for a catchy headline …), but a good read before any project kick-off with the client.

“A good roadmap keeps your organization on course toward its destination. Stating what you will do and when makes it easy to judge when you fall behind schedule or get detoured by good ideas that just don’t fit your strategic vision.”

Bruce McCarthy @UIE: The Dirty Dozen Roadmap Roadblocks

“Then at the next meeting …” – Wie Engineering und Design bei Apple gemeinsam Produkte entwickeln.

Habt Ihr Euch jemals gefragt, warum die Ärztin Eures Vertrauens Euren Puls auf der Unterseite des Handgelenks spürt, da, wo die Adern laufen, aber die Apple Watch Eure Herzfrequenz (im Volksmund synonym mit Puls) an der Oberseite? Oder wie die Watch es schafft, die Herzfrequenz halbwegs akkurat zu messen, obwohl die Uhr angenehm locker am Handgelenk hängt? Continue reading ““Then at the next meeting …” – Wie Engineering und Design bei Apple gemeinsam Produkte entwickeln.”

Millennials as Digital Natives (Nielsen)

Nielsen debunks some popular myths regarding Millennials, my favorite being “Digital natives have natural instincts about how to use or fix computers and other digital products.” Apparently, and not too surprisingly, growing up with a technology or medium does not automatically lead to being and expert user of said technology or medium, nor a scholar, nor a repairsperson.  Continue reading “Millennials as Digital Natives (Nielsen)”